EARLIER THIS YEAR... A SMALL COFFEE ROASTING COMPANY
IN SPOKANE WON A "GOOD FOOD AWARD" FOR SUPPORTING
SUSTAINABILITY AND SOCIAL GOOD.
AND THAT'S HELPED PUT ROAST HOUSE ON THE MAP.
DEREK DEIS SHOWS US MORE IN OUR LATEST EDITION OF
"MADE IN THE NORTHWEST."
AFTER 15 YEARS WORKING IN A DIVORCE MANAGEMENT PRACTICE...
DEBORAH DI BERNARDO NEEDED A CHANGE.
"it had such a negative impact on my emotionally."
SHE WENT TO WORK FOR THOMAS HAMMER... AND FELL IN
LOVE WITH THE COFFEE BUSINESS. FIVE YEARS AGO...
DEBORAH AND A PARTNER DECIDED TO START ROAST HOUSE...
A COFFEE COMPANY WITH A CONSCIENCE.
"so we'd use the business to support our community
work that we do. in exchange, the community might
support us. and that's exactly what's happened."
"roast house is committed to buying quality organic
coffee. look at this grade one product. you can
see the difference in the color, the structure and
the integrity of the bean, compared to a lower grade
that you might find at a cheaper price point."
THOSE BEANS COME FROM COUNTRIES LIKE SUMATRA, ETHIOPIA
AND MEXICO. AND ROAST HOUSE IS DEDICATED TO WHAT
IT CALLS "FARM TO CUP."
"we have this committment to transparent, fairly
traded, meaning ethically traded for the producers,
and sustainably grown coffees."
IT ONLY BUYS BEANS THAT ARE SHADE GROWN IN A NATURAL
ENVIRONMENT. AND DI BERNARDO SAYS ROAST HOUSE PAYS
DOUBLE OR TRIPLE FAIR TRADE VALUE FOR THE PREMIUM
"it isn't gratuitous. they've earned that because
of the quality of their beans."
THESE PRACTICES WON ROAST HOUSE A PRESTIGIOUS GOOD
FOOD AWARD EARLIER THIS YEAR. AND IT'S HELPED PUT
THE COMPANY ON THE COFFEE MAP.
"it's increased our online sales and our acceptance
around the country. and very gently, here in spokane,
people are starting to see us as a super premium,
ROAST HOUSE ENJOYS USING DIFFERENT ROASTING METHODS
TO CREATE DIFFERENT FLAVORS. ITS BEST SELLING COFFEE
IS A NICARAGUAN-MEXICAN BLEND CALLED "CAFE AMERICA."
"it's a light roast, but it's got heavy, heavy body.
heavy chocolate notes."
BUT IT'S MOST INTERESTINGLY NAMED COFFEE IS DEFINITELY
THE "F-BOMB"... WHICH COMES FROM THE CHIAPAS REGION
"the bean that comes out of there, every time we roast
it, i just drop f-bombs."
BECAUSE SHE SAYS IT'S THAT GOOD. THE COMPANY ROASTS
9-HUNDRED TO 11-HUNDRED POUNDS PER WEEK... AND SELLS
PRIMARILY THROUGH LOCALLY OWNED STORES.
huckleberries, super one, atticus, main market and
BUT ROAST HOUSE LIKES BEING SMALL... AND DOESN'T WANT
TO GET MUCH BIGGER.
"it's more about the product and the relationships.
i think our number one goal at this point is we want
the davenport. we want their business. that's what
we're gunning for."
AND IF IT CONTINUES MAKING A NAME FOR ITSELF... THE
DAVENPORT MAY WANT TO LISTEN.
FOR MADE IN THE NORTHWEST... I'M DEREK DEIS... KXLY