A new campaign has been launched against the "B" word.

Some of America's most successful women believe that the word "bossy" can be holding our daughters back and they are banding together to ban it.

Facebook COO, Sheryl Sandberg, started the campaign, saying the word bossy can be crippling and haunt girls well into adulthood, "It is the-- this is the other B word.  We call girls bossy on the playground.  We then call them too aggressive or other B words in the workplace. We should have the expectation that girls lead, so that we applaud it."

Celebrity women, even the head of the Girl Scouts, are getting behind the campaign. What do you think about the campaign?  Great idea?